Philadelphia Eagles

It began as a one-off video as dramatic as the situation: 512 homicides. Over 1800 shootings. Philadelphia, 2022. The city’s beloved NFL franchise could no longer watch from the sidelines. Enough Keeping Score was a clarion call to a community numbed by despair, cynicism and the nightly news body count. It was time to counted among those who got involved.

Today, the Philadelphia Eagles’ ongoing campaign informs and inspires across a wide variety of gun violence and social justtice initiatives.

[Online video evolution: Enough Keeping Score to Fan of Change]

[Evolution of Out of Home, In-Stadium & Social]