Baseball Hall of Fame
42° 42′ 0″ N, 74° 55′ 24″ W. Rural to the point of remote, the home of the Baseball Hall of Fame is far away from most baseball fans. Perhaps a mobile experience could make fans more mobile — pulling fans towards the Hall with seamless trip planning, geo-location technology alerting you to baseball history along your route, plus travel rewards for visiting those sites and, eventually, the Hall itself.
The Beacon app, rendered below, was pitched to the client. It won.
[Mobile App]